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Shop our #1 Best-Selling Bra of all time. Our best first bra, go-to everyday bra, and most comfortable cotton style.
First Bra GuideWe want your daughter to have a positive, empowering and super special first bra experience!
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Water the flowers every day.
Petal Pima Cotton Underwear Bundle
Love the outdoors and nature.
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Seek and find a hug when you need one.
Meet MeganYellowberry's Founder & CEO
Take Girls SeriouslyOur ideas are valid, our actions are true, and our capabilities should never be underestimated.
Our PhotographyWhenever we photograph our products on one of our Berries, it is shown from the back.
Campfires are rare; eat as many marshmallows as you can.
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We photograph our girls (not models, just real girls like your daughter) from the back.
And the girl power behind our brand.