First Bra Guide
We want your daughter to have a positive, empowering and super special first bra experience!
Sizing Questions?
We've got answers. Sizing charts for bras, underwear, and everyday basics are here.
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EXTRAS
EXTRAS
Seek and find a hug when you need one.
Take Girls Seriously
Our ideas are valid, our actions are true, and our capabilities should never be underestimated.
When we try to visually show the comfort of this bra, it's a distinct challenge. It's so comfortable it feels like wearing air. It's there, but you forget you have it on. This bra is weightless, almost like floating in water. Supple and gently supported, always. It's not a bathing suit,it's better!
The racerback straps on the Willow bra ensure comfort for bus rides, field trips, volleyball practice, and everything in between. It offers light and soft fabric, incredible construction, and an easy, everyday style. The Willow is the perfect basic for girls looking for their first bra purchase or those looking to add to their drawers. For an even sturdier fabric composition, check out the Aspen bra - the exact same as the Willow, just made with a slightly thicker fabric.
*Basic Collection Products are excluded from most sales and promotional codes
My daughter already loves her Yellowberry bras, but was really excited to get her first Willow bra to wear during all her various athletic activities. She loves it! Especially the way it has a bit more length in the torso (top to bottom) for when she's reaching and climbing. Way to go Yellowberry!
I think this bra is great. It gives my daughter confident and encourage’s my daughter to wear it without being shy, this is the only bra brand she wants to wear. This bra has amazing quality and encourages my daughter to not be afraid. This is her favorite place to shop now.
Bought these for my granddaughter. She LOVES them! The quality of these bras are amazing and are comfortable to wear according to my granddaughter. The positive encouragement note and the positive words stitched into the band are a breath of fresh air!
Please continue the beautiful wrapping. My daughter was so excited and has been wearing these daily without hesitation. Buying more.
We got our box today, the whole thing was lovely! Box wrapped with yellow ribbon, thoughtful empowering card, and great product. She wanted to try it on right away, said “it fits perfectly!”, then wouldn’t take it off; put her pajamas on over it 🤣 I would say this was a win!
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