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Shop our #1 Best-Selling Bra of all time. Our best first bra, go-to everyday bra, and most comfortable cotton style.
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EXTRAS
EXTRAS
Seek and find a hug when you need one.
Take Girls Seriously
Our ideas are valid, our actions are true, and our capabilities should never be underestimated.
The Sugar Bra is unlike any seamless bra you’ve ever seen, truly. We took years to perfect both the fit, the soft hand of the fabric, and the strength and support of the style itself. Our goal was to create an exceptionally high quality seamless bra available at a reasonable price. The racerback panel design offers tons of extra support – you could even try it out for soccer practice! The supple yet strong seamless fabric is made for all sizes and levels of development. The Sugar Bra fits like a hug, offering the kind of comfort that makes you forget you have it on! This makes the Sugar Bra is an immediate classic, everyday staple item for your daughter’s top drawer. When in doubt, please size up!
*Basic Collection Products are excluded from most sales and promotional codes
My 8 year old says that it's the softest and coziest bra! She says it feels cool and it's not restrictive. We had to size up because of wide chest.
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