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Yellowberry. For girls, by girls.
Shop All Bras
The $18.95 Tulip Bra
She's BACK!! Incredible comfort. Simple care. Great price point.
Shop our #1 Best-Selling Bra of all time. Our best first bra, go-to everyday bra, and most comfortable cotton style.
Water the flowers every day.
Twistr Seamless Underwear–AKA the most universally loved product we've ever made.
The Rozie Lounge Short
She may be on sale, but we're sad to see her go!
Love the outdoors and nature.
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Seek and find a hug when you need one.
Meet MeganYellowberry's Founder & CEO and see how Yellowberry was started.
Take Girls SeriouslyOur ideas are valid, our actions are true, and our capabilities should never be underestimated.
Our PhotographyWhenever we photograph our products on one of our Berries, it is shown from the back. This is a pivotal part of our brand, find out why!
Campfires are rare; eat as many marshmallows as you can.
Because figuring out how to run the world one day takes some planning. Here's step one! Our Yellowberry journal is a perfect addition to a backpack or classroom notebook. A perfect addition to any Yellowberry gift box.