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Yellowberry. For girls, by girls.
Shop All Bras
The $18.95 Tulip Bra
She's BACK!! Incredible comfort. Simple care. Great price point.
Shop our #1 Best-Selling Bra of all time. Our best first bra, go-to everyday bra, and most comfortable cotton style.
Water the flowers every day.
Twistr Seamless Underwear–AKA the most universally loved product we've ever made.
The Rozie Lounge Short
She may be on sale, but we're sad to see her go!
Love the outdoors and nature.
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Seek and find a hug when you need one.
Meet MeganYellowberry's Founder & CEO and see how Yellowberry was started.
Take Girls SeriouslyOur ideas are valid, our actions are true, and our capabilities should never be underestimated.
Our PhotographyWhenever we photograph our products on one of our Berries, it is shown from the back. This is a pivotal part of our brand, find out why!
Campfires are rare; eat as many marshmallows as you can.
Our brand new, favorite tees are finally here. Made in the softest garment-dyed cotton possible with that perfect 70s charm and printed with something every girl needs to remember.
Berries are photographed in adult small and adult medium size tees.