Shop our #1 Best-Selling Bra of all time. Our best first bra, go-to everyday bra, and most comfortable cotton style.
First Bra Guide
We want your daughter to have a positive, empowering and super special first bra experience!
We've got answers. Sizing charts for bras, underwear, and everyday basics are here.
My 11 year old daughter loved the Firefly Hybrid! So comfy and fits perfectly! She already wears the Ladybug style. The only thing I would change is the strap adjustments are in yellow, (YELLOWBERRY) (I’m sure this is the reason why) and those sometimes show through. But that won’t stop us from buying more! A loyal customer for years. We hit the jackpot with finding this gem of a company!
My 11 year old who is sensitive to several fabrics loves this.
This style is great with the racer back. Well fitted for a 9 year old (XS)!
My daughter is moving up out of first bras and this was a good one.
The service is terrific, the sizing chart is helpful and very accurate, and the colors are great. I also appreciate the packaging and the yellow branding and details on the bras - it's not too much.