Meet Megan Yellowberry's Founder & CEO and see how Yellowberry was started.
Take Girls Seriously Our ideas are valid, our actions are true, and our capabilities should never be underestimated.
Our Photography Whenever we photograph our products on one of our Berries, it is shown from the back. This is a pivotal part of our brand, find out why!
The Absolute Best First Bra, Ever. The Ladybug is our #1 best-selling bra for a reason. Built with a thicker, double-layered cotton fabric, it ensures full coverage and support. Often copied but never equaled, it was designed to be a spectacular first bra (which it is!), and it has also become a go-to everyday cotton bra for all levels of development. From the cute colors to thoughtful packaging, we deliver the best possible first bra experience with this style, as well as one of the most comfortable bras in your daughter's top drawer.
Every Yellowberry bra is built with strong, breathable fabric that provides complete coverage - meaning no padding needed, ever.
Convertible straps for straight or racerback style
These appear to be great quality. Was looking for something comfortable and easy for my daughter, and these seem to fit the bill nicely. So far they’ve held up in the wash. Fast shipping, too
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Erin V.
Great quality but poor exchange policy
The bras are super great quality and my daughter was so excited, but we decided we need another size. Cost me money to send back and yellow berry deducts $7.50. So, I unfortunately have not ordered more. Not sure I want to risk it.
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Alexie D.
I wish I had this when I was younger!
I just can't get over how soft these are. They are very well made and not at all scratchy!
I remember my first bra - and I wish we had YellowBerry 20 years ago!
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Kendle R.
Perfect First Bra!
can't say enough wonderful things about this company! My girl loves her very first bra! It's thick enough to provide coverage, but thin enough that it's soft, comfy, and doesn't show through her clothes. It's a perfect, first, every day bra! We bought the Aspen as well and it's just as great; we love it for sporty styles!
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Deborah B.
The One
My daughter is very precise in what she likes and doesn't like. After trying other brands and styles, this is the one bra she will wear.
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